FLOS - VAN DUYSEN  2022 - MAGAZINE & SOCIAL CONTENT



 





For this collaboration with FLOS and renowned designer Vincent Van Duysen, we crafted a series of still and motion content unveiling the brand’s latest lighting icons. 

Our approach focused on purity, precision, and material tactility, stripping away the noise to let design, form and finish speak for themselves.

Through minimal yet impactful CGI, each product was showcased in its truest essence, highlighting the timeless, architectural spirit at the heart of the Van Duysen collection.







 



CREDITS  

Directed, Designed and Produced by NEWNEWNEW STUDIO
Client: FLOS
Creative Director: Pablo Limón & Jose Sáez
Senior Producer: Alberto Jimenez
Art Director: Jose Sáez & Alex Baqué
3D Design & Animation: Luis Vega & Alex Baqué
Compositing: Yu Nishizuka
Edit: Alberto de Miguel









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